We would like to appeal to a younger audience. When carrying out audience research we saw that the audience we were appealing to a audience 18+ considering its a quite a dramatic thriller which holds many serious issues. We also looked at fight club which covers the same ideas and is also an 18.
The audience were appealing to our young people who enjoy mainstream films. Their reason for going to see a film may be due to their friend influence rather then the themes or plots of the film.
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